Paul Knapp Resumé
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Paul Charles Knapp
401 North Frederick Street
Arlington, Virginia 22203-1312
(703) 812-0906 home
(703) 725-3976 cell
pknapp@snappro.com

Employment:

Owner/Principal
Snapp Productions
Arlington, Va., 1999–present

  • Produce marketing collateral, web sites, direct mail, proposals, and other publications for small businesses, nonprofit organizations, and government contractors
  • Deliver a full range of cost-effective marketing strategy, promotional copywriting, graphic design, and print and web production services
  • Augment in-house services with extensive network of creative talent

Group Vice President, Marketing
Star Mountain/Provant Project Management
Alexandria, Va., 2002–2003

  • Responsible for corporate-level marketing for Provant’s Government Group (Star Mountain FPMI) and Project Management Group
  • Developed and implemented federal government and commercial marketing strategies and managed $500K budget
  • Actively marketed GSA schedules and other federal contract vehicles via trade shows, advertising, email, and web site
  • Supervised marketing and production team
  • Wrote and produced marketing collateral, web copy, and press releases

Managing Production Editor, Marketing Department
ESI International
Arlington, Va., 1995–1999

  • Managed all direct mail production for $40 million industry leader, enabling company to triple revenues in less than five years
  • Supervised staff of five designers and editors, plus freelance help
  • Negotiated and purchased $1+ million in printing per year
  • Saved company more than $100,000 per year in printing costs through competitive bidding and creative design solutions
  • Wrote, edited, designed, and/or produced hundreds of catalogs, brochures, and books; rewrote more than 100 course descriptions

Communications Manager
Civil Engineering Research Foundation
Washington, D.C., 1992–1995

  • Managed $200,000 annual communications budget
  • Wrote and produced newsletter, brochures, press releases, annual report
  • Trained/supported users of computer graphics software and equipment
  • Managed mailing list database and mailings
  • Served as primary press/public contact
  • “Ghost”-wrote magazine articles

Marketing Communications Manager, Systems Integration Division
Technology, Management and Analysis Corp.
McLean, Va., 1990–1992

  • Wrote and produced division marketing collateral
  • Developed proposals in response to federal and commercial solicitations
  • Managed winning $30 million proposal for Oracle database servers
  • Selected Employee of the Quarter

Sales and Marketing Manager
Kenfair Manufacturing
Alexandria, Va., 1986-1989

  • Supervised 10 sales and customer service representatives
  • Developed monthly promotions and wrote customer newsletter
  • Conducted market surveys and analyses, created customer database

Regional Sales Manager, Kenfair Manufacturing

  • Serviced three states, selling complete line of custom-made products
  • Increased customer base by 150 accounts in two years

Education: 

Princeton University, A.B., Sociology, 1986

Dale Carnegie Sales Course, 1987

PC/Mac Software Skills: 

  • Adobe InDesign
  • Quark Xpress
  • Adobe PageMaker
  • Adobe Photoshop
  • Adobe Illustrator
  • CorelDraw
  • Microsoft Office (Word, Excel, Access, PowerPoint, etc.)
  • Macromedia Dreamweaver
  • NetObjects Fusion

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